Wednesday, March 22, 2006

SMS Auctions in the US - from Fierce MoCo

Enpocket founders launch SMS auctions

Three founding members of Enpocket have launched an SMS-based auction service, called Limbo 41414, that sees the lowest unique bidder winning the (usually) expensive item. Rob Lawson, Jonathon Linner and Juho-Pekka Virolainen, all former Enpocket founders, started Limbo late last year. The auction service carried out 55 auctions in beta that included a video iPod that went for $4.30 and a $3,000 42" plasma TV that the company auctioned off for $8.85. Some of the SMS bids for the auctions will require an additional fee beyond those of the bidder's service provider, but excluding those service provider fees, some of the company's auctions will be free. Limbo's backers include Azure Capital Partners and Draper Fisher Jurvetson, which backed Hotmail and Skype.

For more on the launch of Limbo 41414:
- take a look at this press release

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